Well, they might. Traditional publishers like Elseviers and Thomson Reuters show an interest in altmetrics (http://altmetrics.org/manifesto/ ) and they for instance participated in the "beyond the pdf" meeting (https://sites.google.com/site/beyondthepdf/home ).
Our own contribution to #altmetrics is http://www.citedin.org where we measure how often your Pubmed publications are mentioned on the web instead of in traditional publications.
In general I think we will have to provide tools to measure alternative activities (Biostars reputation score is a nice example), before it will be accepted.