"All your BaseSpace are belong to us."
God that makes me so mad just thinking about it. BAM files locked with DRM. Command-line-adverts. Link your jeegnome.io account (or some other terrible play on words) with your Facebook account for 10 in-game credits for Pig Mansion or whatever app is trending of Facebook these days. Database gets hacked and it causes generations of damage. Google starts sending me adverts based on my SNPs. I'm not even kidding, it's stuff like that which will set healthcare back 10 years and we won't even know it...
I wouldn't even trust my own mother with my genome. Well... maybe half of it.